Fabienne Fredrickson

Do you dream of making twice as much, working half the time? Join me for the upcoming online training.

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You’re likely working on the wrong things (do this instead)

working on wrong things

We entrepreneurs are usually fiercely independent. Big thinkers. Dreamers. Go-getters. We have to be, in order to take the kinds of risks one must take to succeed in business. 
So often, we start alone, as ‘solopreneurs’, doing it all ourselves, working day and night, only to wake up one day and realize that there’s just no more of us to go around. We’re exhausted, overwhelmed, and that dream of freedom we had when starting our business seems completely out of reach. 
If you want to reclaim your freedom (and increase your income) at this point, something has got to change. 
You must now embrace your true role in the company: the Visionary.  
Instead of dealing with the day-to-day administrative tasks of your business and delivering all of the work to your clients and customers, it’s time for you to transition to a role in which you focus on scaling the business beyond its current iteration
This is about you stepping into the role of innovating (rather than doing)…
Essentially, to grow to multiple six figures, your job must transition to the role of the Visionary, the one who thinks.

As frightening as it may be to have to hand the management of your life’s work over to others, the longer you stay in the role of the bottleneck in the company (having everything be done by you or go through you), the longer you will struggle and stay stuck.

Your job as business owner must now morph to the role of the Visionary, the true entrepreneur, rather than the Doer.

As the Visionary, you need to be accountable for the:

  1. Big Future Vision
  2. Strategy for Exponential Growth
  3. Big Picture Business Development
  4. Positioning in the Marketplace
  5. Internal Culture

When you transition from working completely IN the business (daily operations, the delivery of goods and services, administrative work, etc.) to working more and more ON the business (working on growth plans, overseeing the creation of processes, large scale business development, etc.), that’s when you multiply your earnings and gain control of your time again.

(Yes, we are used to hearing that men do this, but I assure you, hundreds of our women business owners, as you can see here, are doing this too, which means you can absolutely do it too.) 

To achieve the transition to the Visionary Role, you must expand your team and hire rock stars to do what you’re currently doing now. 

This may seem impossible from where you’re currently standing, and yet this is the right of passage every business owner must go through to exponentially scale her or his business to its next level.

My suggestion for where to start with bringing on a team to support you is to sit down with a journal and, using the five categories above as prompts, spend some time writing out your highest vision for each one. 

Then, begin to look at each area and ask yourself, “Where am I the bottleneck in my business? Where am I doing too much of the day-to-day work, specifically?” 

Once you start to see where you as the Visionary need to focus, and the areas others can take major things off your plate, you can start to look at bringing on team members to do so. 

This will free you up to focus on expansion (if you’re not sure where to start, we can help). 

At the end of the day, you deserve to have more freedom to enjoy your life fully and unapologetically, and to have your business succeed at the level you once envisioned when you started your business.

I know it’s all possible for you. It’s as simple as asking for the right kind of help. 

If you’d like some more suggestions on next steps in hiring the rockstar team you need to support you as you grow your business, reach out to apply for a free strategy session today.

Our awesome Strategy Coaches are a great free resource and would be happy to hear more about your situation and see if working together is the next best step for you. 

Reach out and let’s connect for a business “heart to heart” conversation. 

working on wrong things
You've known for some time that a transformation is needed for you to grow your business, income and impact.
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