I see this time and time again with business owners: they try hard to market their business, wonder why it’s not “happening”, and are frustrated to see the lack of results.
Yes, with almost every entrepreneur, there are things about their marketing that need changing and tweaking – the clarity of their message, their positioning in the marketplace, list-building strategies, business models, pricing and so on.
Added to this very often is a subtle form of self-sabotage, stemming from how a person views himself or herself when no one’s watching.
You can say “I want to make a million dollars – or even $100,000 – in my business” all day long, but if you have feelings of unworthiness and inferiority and deep down, you question whether you truly deserve it, there is absolutely NO way you will attract that money in your business.
Your subconscious feelings ALWAYS override your conscious thoughts.
And it’s for TWO reasons:
1) Spiritually: You’re sending out a message to the Universe that you don’t really deserve it, and therefore you won’t actually receive it.
2) Pragmatically: If you don’t believe, deep down, that you deserve it, you won’t take action. And because you don’t take action on the opportunities that show up, there will be no results.
By not taking action, or procrastinating more than usual, you’re essentially self-sabotaging your efforts. So, for all intents and purposes, it LOOKS like you are “doing all the right marketing things” but at the very last minute, you do something (or don’t do something) so that the opportunity goes stale.
Essentially, it’s a self-fulfilling prophecy.
1) Get clear on how you REALLY see yourself
2) Do battle with these negative views of self and turn them around so that you ARE worthy, competent and deserving of what you want.
It’s more subtle and insidious than you think, but when our members have the courage to do battle with their inner gremlins, things begin to open up VERY quickly and the marketing soon begins to “work”, which means the money starts to pour in.
Now that you know how that works, you can take action and give yourself and your business every chance of success, making the money and impact you deserve.
I truly hope you do, and challenge you to try it yourself!
You might also want to ask yourself if your business would benefit from more insights like this. What about strategies that could double or triple your revenues? How would it feel to be surrounded by other business owners just like you, supporting you and holding you accountable to your new plan of action?
Would they make a difference to you and your business?
If there’s even an inkling of you saying ‘yes’, book a free call with one of our heart-centered, expert strategy coaches.
You deserve the right support to help you and your business reach your full potential.