Fabienne Fredrickson

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As Brené is to vulnerability, I am to…

I’ve been thinking a lot about my own “stake in the ground” over the last couple of years. That if I were to take a stand for just one idea in my life that I intend to change millions of lives with…

…what that one thing would be.

And I’ve found it. In fact, it’s been showing up all my life, in increasing intensity.

As Brené Brown is to vulnerability, as Oprah is to “living your best life,” I am to…


Deserving, boldly.

To being unequivocally deserving of having a great life, a great income, a great career or business, a great quality of life, a great sense (and love of) self, a great relationship, a great, well, everything. The idea of being worthy enough to deserve better.


(How does that feel when you read that?)

And most important, how exactly does one do that?

It’s simple.

By taking up more space, daring to dream bigger, speaking your truth, making bolder requests, not settling for mediocrity and by activating the potential for greatness that (already) lies in you.

How does that show up in your day-to-day life?

Well, I’ll give you an example. This week, I was immersed in the quarterly live meetings with hundreds of my Boldheart Business members. One particular group of business owners have six-figure businesses and, with my help, are applying the 8 Activators that will get them to 7 figures and enjoying a really delicious quality of life.

Based on the “muggle world” standards, these are people that have “made it.” Everyone thinks that these business owners have got it goin’ on.

The thing is, there is still struggle. And one of the things I taught them this week is that they do not need to do everything themselves.

That they deserve to get help. But not just any help.

That they deserve the highest possible support available in the world.

They don’t need to settle for less than absolutely everything. Because, they deserve it.

(You do too.)


You see, in all areas of their life, people usually settle for a “3 out of 10” or “6 out of 10” from the people who support them, rather than expecting and insisting on the highest possible level of support.

Why? Because they feel bad or guilty for getting help. They feel like others will judge them for even having help, let alone insisting on great help. Rock star help.

Whether it’s…

A nanny who shows up late and consistently disappoints you
An assistant or team member who is entitled and talks back to you or ignores your requests
A housekeeper who randomly stuffs things in the wrong drawers instead of putting them where they actually belong (or worse, steals from you)
A vendor who doesn’t get that the little things actually do matter

That is not acceptable.

Not on my watch!

You. Deserve. Better.

You deserve to have rock stars working for you. Because YOU are a rock star.

You deserve to have personal relationships that make you feel good and friends who see your greatness, instead of pointing out your faults.

You are worth it, just as much as others are.

And by the way, there is nothing wrong with being a little “bossy” sometimes. (Ha! Why aren’t men ever called bossy?)

Instead of seeing it as “bossy,” I call it being decisive and self-assured.

I know what I want and I deserve to have what I want and nothing less. Not because I’m arrogant. Simply because I appreciate myself enough to not have to settle. And I can request that in a loving way, instead of being a jerk about it.

So, let me ask you…

What are some areas of support in your life or business where you don’t feel like you’re being supported at a level 10?

What about some areas of your life where you’re not getting any support and you really need to have support so you can show up at your best, either in business or in your life?

Be bolder. Require and request the very best support possible.

Because, you’re worth it.

Fabienne Fredrickson, founder of Boldheart.com

P.S. Yup. Stake firmly planted in the ground. Self worth and deserving. 😉

P.P.S. Go ahead and share this quote:


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