You, a million-dollar business owner

Oh, I think you will LOVE today’s mantra. It’s one you can use for your own business, for sure.

It’s a mantra I created for two new members of Boldheart Business who are already doing well in their business, but they’re definitely not advancing (or taking home in profits) as much as they could or would like.

We were talking about what it would take to get them to the million dollar level in the next 18-24 months as a result of our work together, and I had a pretty powerful insight about the biggest thing that is currently holding them back from getting to the next big level.

Watch this (sorry if the audio is a bit off. It’s not you, it’s my new earbuds):

The biggest thing holding them back isn’t their business model (although now they have a new plan). It isn’t their marketing strategy (although now they have a solid marketing strategy for the year). It wasn’t about their team (although now they know their specific roles in the company based on how they’re both wired and exactly who they need to hire in the next quarter to triple their business).

It was something far more fundamental and easy to step over.

It comes down to an index card.

It’s all about one’s “identity” in their business, how they perceive themselves and what they’re capable of achieving.

It’s self-image and from that self image, we form what we believe to be true about how big we can play and how much money we can attract (or deserve).

Which drives our behaviors.

So: Identity. Drives. Behavior.

In order to reach that new level and stay there, you must get comfortable with a new identity, in this case, with the identity of being a profitable million-dollar business owner. For you, it may be different (maybe 6 figures is your next benchmark) but the invitation is to notice what is truly possible for you if you imagine yourself having it.

In most cases…

  • The old identity has you doing everything yourself. Your new identity allows you to lead and delegate.
  • The old identity has you operating your business like an expensive hobby, mired in confusion. The new identity has you step into executing on a solid plan and strategy.
  • The old identity has you staying in overwhelm and indecisiveness. The new identity means you know exactly what to do and when.

In the end, you get to choose… 6 figures, 7 figures, 8?!?! It really is up to you and how you see yourself.

This mantra will help.

So much love,

P.S. Have you been stuck at the same level for months, even years? You’re good at what you do but it’s not moving fast enough? I just want you to know that you don’t have to do it alone. Ever. Again. Many people feel shameful about getting help. I don’t. I think it’s the wisest thing possible. Why reinvent the wheel when someone can coach you and share their proven process with you?

If it’s not happening fast enough and you’re frustrated, we need to talk this week. Here’s where you click to get some strategic advice, at no charge. Take me up on a Strategic Planning call with one of our kick-ass Strategy Coaches. They’re brilliant, they’re fun, they’re caring and super friendly, and they will just listen to your situation, ask you questions that will help you map out a plan for 2018 that you feel really good about, see what’s currently getting in the way of you achieving that plan, and offer some resources. Maybe that means working with us, maybe it doesn’t. Let’s see. Oh, and this call is free. Enjoy it. You can watch my video invitation for this call when you click here.

P.P.S. Go ahead and share this quote:


You've known for some time that a transformation is needed for you to grow your business, income and impact.

Perhaps we should talk?

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