People always ask me, “Fabienne, I feel like sometimes I have lots of clients and at other times, there is nothing. What’s the secret to having clients consistently?”
My answer is something I call “A.B.M.” Always Be Marketing! If you want a full roster of clients in 6 months, you must be marketing TODAY and every day. And not just once in a while, but consistently.
To have clients consistently, always be marketing. (Click here to tweet this.)
If you don’t set things up to be systematic, then you won’t stay on track. And if you don’t stay on track, you won’t market consistently. And if you don’t market consistently, then you won’t take action and get results consistently.
That means that you’re going to have a much harder time keeping your practice consistently full, UNLESS you set things up to work on their own, with a little tweak from you here and there. It’s necessary to create a system around your marketing calendar, so you always know what to do…
In this week’s video I explain a strategy that our students of The Leveraged Business Business School use to “Always Be Marketing.” Check it out below…
Your The Leveraged Business Assignment
Get started on your Year-at-a-Glace calendar and map out the year ahead. Take a systematic approach and space out or stagger your tasks so the whole calendar is covered. You’ll never worry about where your next clients will come from, because you will consistently be marketing. Couldn’t be easier!
