Fabienne Fredrickson

Do you dream of making twice as much, working half the time? Join me for the upcoming online training.

Discover how to get your business to 20K, 50K, even 100K a month, without sacrificing your life. This FREE hands-on, half-day workshop shows you exactly how. Join us.

How to Create an Email Newsletter

email newsletterSomething we are always teaching our students of The Leveraged Business Business School is how to create an email newsletter, or “ezine,” to send out to an email subscriber list. Whenever I speak or teach on the topic of email list building or email marketing, people ask, “Derek, how do I put my ezine together? What should I include and where do I begin? How often should I send out my newsletter and which format is best?”

Sending a consistent email newsletter to your subscribers builds trust and value over time. You’re conditioning your readers to consume and appreciate the value of your content (and ultimately get to know, like and trust you).

Your email newsletter should be focused on building a connection between you and your readers.

Your ezine is your go-to, stay-in-touch online marketing vehicle. It keeps you on your list’s radar screen. It helps build a connection and deepens the relationship between you and your readers.

There are three very important factors to consider when planning your ezine:

  1. Content
  2. Frequency and timing
  3. Format and layout

In today’s video strategy, I cover: Content. Find out the essential components of an effective and memorable ezine by tuning in below.

Your The Leveraged Business Assignment

Conduct an ezine audit, specifically around your content. Looking at your own ezine, what areas are missing or lacking in some way? How can you improve on your content? Share below… I’d love to hear about it! And remember—if you need guidance, don’t hesitate to look at our The Leveraged Business ezine.

Next time I will share key strategies on timing and frequency for email marketing. Until then, Happy The Leveraged Business!

You've known for some time that a transformation is needed for you to grow your business, income and impact.
Perhaps we should talk?

We'd like to send you a FREE* copy of the revolutionary new book.

*We pay for the book, you only have to cover shipping

*Pay only $6.95 for shipping & handling in US ($9.95 Int.)

Ready to start leveraging your business?

We'll be sharing practical strategies for leveraging your business, without sacrificing your life. They'll arrive on Saturday morning in your inbox, at no cost to you.


Please check your inbox and confirm your email.

If you use Gmail, be sure to move our message to your Primary tab!


Step 1: Shipping Information

Where should we send your free book?


Step 2: Checkout

How would you like to pay for shipping?

Orders for The Leveraged Business sourced through independent, third-party “freebie” sites will not be honored. The content and images of this book and webpage are the intellectual property of Fabienne Fredrickson, protected by the copyright laws of the United States, and may not be shared to or by any other website or organization without the express written permission of the author.



All personal information you provide is encrypted and secure. We will not share or trade any online information that you provide us. Review our Privacy Policy

Update Shipping Details





The Leveraged Business Book


Domestic Shipping


The Leveraged Business Book


International Shipping



All personal information you provide is encrypted and secure. We will not share or trade any online information that you provide us. Review our Privacy Policy